France's main student's union has been running a risqué ad campaign to demand more resources to address the acute housing shortage facing students.
National French Students Union (UNEF) advertisement has proven to be successful in the end, with France's Higher Education Minister Valerie Pécresse agreeing to release 620 million euros to build 40,000 housing units by 2014.
A study had earlier found that the government was lagging behind its committed goal of building 6,500 student housing units per year.
UNEF is not completely satisfied with the government's current offer, and are demanding additional benefits, including tax exemptions for students and the regulation of student housing rents.
Source: Press Release [In French]
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